From MailchimpWhat to preserve if you leave Mailchimp
Mailchimp is presented as email marketing, automation and audience management. The profile described in his card is a known platform for managing campaigns, audiences and automations. Before migrating, check that the new solution actually improves this point without shifting the problem to the number of contacts, functional steps and additional channels.
The point specific to Mailchimp: With Mailchimp, the actual cost depends first on the audience size and the level of functions, so the number of contacts must be simulated before comparing the input price to the alternatives.
- Mailchimp presents four levels of marketing: Free, Essentials, Standard and Premium.
- The comparison page adjusts prices to the selected contact count and offers a 14-day trial on certain paid plans.
- Functions and limits vary greatly between Essentials, Standard and Premium: the price displayed without audience size is not a good comparator.
Your reference
Email marketing, automation and audience management
Profile to protect
a well-known platform for managing campaigns, audiences and automation
Cost to watch
the number of contacts, feature tiers and additional channels
Migration test. Reconstitute a demonstration hearing with several statutes and verify who receives a campaign as well as the billable total.